Blue Iris redesign directions.

Three distinct concepts for turning the Blue Iris B&B website into something more modern, useful, and memorable.

Modern flagship

The first polished direction: boutique hospitality, gardens, rooms, practical details, and strong booking flow.

Premium, magazine-style, confident, with fewer distractions and stronger booking energy.

Soft, romantic, restorative — built around gardens, quiet, and special occasions.

Wineries, breweries, restaurants, farms, and a guided local weekend itinerary.